Tesla Template
Elon Musk apparently does not have an advertising or marketing budget for Tesla. Tesla does not pay for endorsements. Instead, Tesla uses its money to make its product great. It assumes that customers, who buy Tesla cars, will champion the brand and promote the vehicles.
The electrical vehicles of Tesla are nothing compared to the biblical gospel, the one and true, only gospel. Individual components of the gospel and that which contains the gospel, scripture, surpasses a Tesla or anything like Tesla, in an immeasurable way. Musk banks on his product.
Nothing Better
If biblical salvation, eternal life and such, are true, then just talking about that is enough. Would the following question be accurate as an opening? Here it is in a block quote.
Could I tell you about something that is immensely better than anything else on earth and in the entire history of mankind? And I’m not selling it. I just want you to have it.
Not only does this life reach its greatest value, but it moves into the next life, which is eternal. That’s if it’s true. And why would we even talk about it if it were a falsehood? We wouldn’t. But it is true.
You could also say that the Bible defines success. You will have succeeded in life if you sort out what God says in His Word, believe it and then do it.
What Churches Do
Churches today or just religious institutions put much into advertising and marketing, trying to concoct programs that will attract interest. The fundamental message of a true church, the gospel and then all that it entails, is the greatest attraction. A church shouldn’t replace the number one attraction with things boundlessly less attractive, as a supposed means of greater attraction.
Let’s even take all the various facets of the Christmas story as an example. It’s just again a matter of whether it is true or not. Even the enemies of the story know that. They try to undermine the veracity of the story, attack its credibility. As it is, infinitely valuable nuggets fill the birth narrative of Jesus Christ.
A faithlessness exists in either remaining silent or staying relatively quiet about the gospel message. If Tesla’s electric vehicles mere existence is enough of a sales strategy, then so the gospel is too, even more so. People put a lot of effort into things a great degree less important than the gospel. They have their priorities out of whack, when they do so.
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